While still in high school, Boaz always dreamed of becoming a graphic designer. Striving for perfection, he spent four years in an arts school in Tel Aviv, Israel, studying all aspect of design. It wasn’t long before he became an art director in one of the leading ad agency in Tel Aviv, designing many successful campaigns for a major corporations.

In 1980, Boaz founded Line By Line Graphics in New York City. After 8 successful years, he decided to move to sunny California and continue to do what he loves best - graphic design and photography.